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What would it take to run a successful train store today?

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Posted by rrebell on Thursday, November 30, 2017 9:06 AM

Is Walthers the same company it used to be, no. You can get stuff from other chanels. The reason I say this is just look at their catalog, used to be over 1000 pages in just HO, latest catalog combines HO, N and Z and is not as big. There are more products out there now. Yes some have gone because of limited runs but that only accouts for a fraction of the loss and the new catalogs have more fluff than they used to.

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Posted by nealknows on Wednesday, November 29, 2017 7:45 PM

Walthers will not sell any NEW online only stores, unless they had a store, closed it and continued online. New dealers would have to go other distributors. Not sure what Horizon's policy is...

Neal

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Posted by Ulrich on Wednesday, November 29, 2017 12:07 PM

Sales. Start your "store" as online only, and once you've got your sales built up to $1 million/year you can safely look at a physical retail location. At that point you'll be able to secure financing for your venture based on your sales volume, and your online sales will carry your venture until the store is up and running and bringing in business on its own. 

Unless you have very deep pockets, never start any "bricks and mortar"  business without first having sales lined up.. 

 

 

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Posted by NYBW-John on Wednesday, November 29, 2017 9:41 AM

marksrailroad

I personally have given up on "actual train shops" and now buy everything on-line. My reason for this is becasue I live 50 miles from the nearest shop and dread the drive there and back... What could be simpler than ordering rolling stock or locos on-line and two or three days later they're in the mail box.

 

I moved out of Columbus, OH about 16 years ago but still frequent the two LHS I used to even though they are almost an hour drive away. I can do this because I still bowl in Columbus twice a week and the bowling alley is about a five minute drive from the two LHS. I wouldn't want to make a special trip into Columbus just to visit a LHS but I have done it if I really needed something right away. I do buy somethings online as well but those are usually the big ticket items like locos. I do this partly for the price and partly for the availability. 

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Posted by NYBW-John on Wednesday, November 29, 2017 9:34 AM

dknelson

When I go to Milwaukee's Trainfest, one vendor who always seems to have plenty of customers is Scenic Express.  They offer a variety of scenery materials and supplies, and are not afraid to charge for them.

This suggests to me that most hobby shops AND the on-line vendors are not coming anywhere near exhausting the market for scenery materials.  I am not saying that a LHS could make a go of it only with scenery stuff but I do think a larger presence for scenery materials could be a difference maker -- scenery stuff tends not to be scale specific, with some exceptions, it is not subject to the limited run/advance order syndrome, and a lot of inventory can be displayed in a fairly compact area.

I vividly remember the last day in business of one of my favorite hobby shops in the Milwaukee area, a shop run by a bunch of very good modelers and -- to be frank -- idealists. They even called the place "Dreamers."  On that last day when everything was 70% and more off, there were still tons of high level detail parts, something they prided themselves on, and decals, and Floquil paints, and so on.  

The take-away for me was that one way to go broke is to focus on the really serious modelers because unless you have "everything," to them you have "nothing."  

Dave Nelson

 

 

 

My favorite LHS is strictly for trains carries plenty of Woodland Scenics scenery material which has very similar materials to Scenic Express. It would be difficult to allow shelf space for both. Scenic Express does offer Super Trees which would be difficult to stock because one box takes up a lot of space. Rarely do I go in there for scenic material when they don't have what I want in stock. 

The other LHS I frequent deals in a number of hobbies and I would guess about 1/3 of the store is devoted to trains. He too carries a good amount of WS scenic material. 

I don't know how typical these two LHS are but I don't think they are dropping the ball as far as stocking scenic material.

 

 

 

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Posted by nealknows on Wednesday, November 29, 2017 8:02 AM

I had given this some thought years ago about opening a train only store where I live. The problem is like many have said, is location, the internet, and like any other type of retail store business, would be to get customers to venture to a new store, especially one that specializes with a limited category. Amazon isn't a concern as I'm sure they have train sets and have third party people listing things that have a high ticket. My background is in sales in the toy business, and over the past 5 years I've seen the small retail specialty base decrease. Unless you've been established in a major town/city, you're probably not going to succeed. 

Established train stores or hobby shops that devote the space and expertise to a category, have a decent chance to survive. Let's not forget some manufacturer's sell direct to both dealers and consumers. In the RC Car business, one wholesaler sells the car kits cheaper than what they sell it to their dealers! What do those dealers do? They carry a few cars but carry an entire array of parts and that's how they try to make their money (these cars do crash alot).

I'll support the LHS or LTS (local train store) as much as I can. If they can match an online price (some do), they'll get my business. 

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Posted by Track fiddler on Wednesday, November 29, 2017 12:18 AM

What would it take to run a successful train store today

A Miracle 

Middlemen sell everything on the internet for a way cut price.

You better be a great people person or a magician if you would like to try to compete with this endeavor.

The funny thing is some people are capable of this and could probably pull it off.

The more unfortunate thing is not too many people of this caliper are around anymore.

 

          Tongue Tied Track Fiddler

PS   Someone is always capable.

 

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Posted by rrebell on Tuesday, November 28, 2017 10:19 PM

7j43k

 

 
SeeYou190
Best example: Ready-To-Roll Trains in Miami. They are in the most terrible location of any shop I have ever visited. Google Street View their shop for a scare, I am serious!

 

 

 

 

I'm missing the scary part.  I do live in Oakland, so maybe I'm seeing things differently.

I DO see plenty of parking, always a plus.

 

Ed

 

I know Oakland, I live down the way in Hayward now. The area they pointed to of that shop looked pretty tame to me, they should have been to the original location of MB Kline before the Inner Harbor was built, used to live in Baltimore. 

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Posted by Bayfield Transfer Railway on Tuesday, November 28, 2017 4:35 PM

RR_Mel
Almost all of the retired model railroaders are deep into buying little things to work on their layouts.  I buy detail parts, scenery and miscellaneous stuff constantly, most often under $20.

 
A lot of us are in this position, and as the Baby Boomers hit retirement age and are on a fixed income, this will increase.

The problem is that you can't run a "brick and mortar" hobby shop on five or six of us old farts wandering in and spending $20 a day.  Online stores often don't have to pay as much in rent, heat, light, etc, plus they get old farts from all around the country, or the world.

Disclaimer:  This post may contain humor, sarcasm, and/or flatulence.

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Posted by nealknows on Tuesday, November 28, 2017 12:05 PM

The area is fine. I go there all the time. You can park more than 3 cars, espeically on a Saturday or Sunday. No night hours, as the area is not the best, and Bill locks up the place like For Knox.

 
SeeYou190

 

 
7j43k
I'm missing the scary part. I do live in Oakland, so maybe I'm seeing things differently. I DO see plenty of parking, always a plus.

 

.

Did you get the correct location?

.

They only have 3 parking places. After you park you need to walk through those razor-wired gates down an alley to a little room where you need to be buzzed in.

.

.

Don't take me wrong here. Ready-To-Roll is a great shop. If you are ever on the Southeast Coast of Florida you need to go. The inside of the store is awesome.

.

-Kevin

.

 

 

 

Luxury, pure luxury. It doesn’t look scary to me. Of course I'm from San Bernardino so people from Compton are afraid of me. LOL. Yes I see some of the houses have bars on the windows but they have nice cars. I don’t see graffiti, crack heads, homeless meth addicts or gang bangers which is what to expect by my local hobby shop.

Here is the front. That trash pile is someone's home. https://www.google.com/maps/@34.1359546,-117.292898,3a,42.1y,216.33h,86.35t/data=!3m6!1e1!3m4!1sg8pFuw0_FC2uqcYCkwC_LQ!2e0!7i13312!8i6656?hl=en

Here is the alley to get to the parking lot:

https://www.google.com/maps/@34.1354551,-117.2919645,3a,39.7y,272.49h,90.76t/data=!3m6!1e1!3m4!1sn1WdecXJK_BKaBcdE0UeGg!2e0!7i13312!8i6656?hl=en

 

 

[/quote]

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Posted by RR_Mel on Tuesday, November 28, 2017 11:09 AM

 
I’ll add another kink in the rails going to a local hobby shop.  I’m old and going to the hobby shop on a freeway (California) is like taking your life in your hands.  So for the older folk, like my self, the closer the better so that would seriously limit older shoppers.
 
Almost all of the retired model railroaders are deep into buying little things to work on their layouts.  I buy detail parts, scenery and miscellaneous stuff constantly, most often under $20.  I would much rather buy on line than fight traffic.
 
I’m lucky my wife tackles the traffic for me and hits my LHS (95% RC) frequently for me but most of the time it’s under $20.  We are lucky that she can do 99% of her and shopping (and mine) within 5 miles of our house without hitting a freeway.  We shop online for things we can’t find within 5 miles rather than hitting a freeway.
 
My LHS (RC) will order for me if he doesn't have it in stock so the shipping time is the same for me, I'd rather support my LHS than an on line store.
 
Just the thoughts of a retired 80 year old train guy for 72 years.
 
 
Mel
 
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I'm beginning to realize that aging is not for wimps.
 
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Posted by riogrande5761 on Tuesday, November 28, 2017 9:10 AM

Model trains take two things... Space and Time. If you do not have both, you are not going to have a layout.

Sure, you are not going to have a layout, but you may still be buying trains and patronizing vendors or shops (focus of this topic).  I'd wager that a high percentage of folk who are buying model trains don't have space and are either just collectors or collecting for a future layout.  I was in exactly that position for around 14 years and some years in my 20's too.  Yet I was still buying trains.

Who has space and time? RETIREES!

Time, certainly, but guys out there with good jobs who can afford a home with a basement - they have space and many examples have been shown over the many years in MR magazine.  Just thumb through copy after copy.  These people with the nice layouts didn't build them on a retiree's budget.  They were/are professionals with salaries so afford a home with space and fill it with trains.  Add to that now what with a lot of RTR stuff to help them save time and devote to building the layout.

Howard Zane
My shop was is such a center (1973-1975) and our front windows with built up everythings and working model railroad brought in many if not just to see the displays. Several were hooked, and became regulars. Of course this was before the net, ...

Today? I just do not know as so much has changed, but still a great location is paramount. That will never change.

HZ

Where is Amazon's great location?  It's online and they ship to where ever you are.  How about Sears great locations?  Yet they are circling the drain and they may be history as a store brand in the next 12 months or so.  JC Penny's, Macy's, Radio Shack?  Really, how are they different from a hobby shop?  They sell products but as brick and mortar stores, they are dying as brand names.

Sure, I'd agree before the rise of online buying but there has been a paradigm shift and it's much discussed in the media, advertising departments are changing the way the target customers in radical ways.  Definitely online IS the future of selling model train products and B&M is quickly becoming a distant secondary sales outlet.  Why location isn't so important is because online extends REACH of a hobby shop so a well run real time inventory website is going to be a more effective storefront than a door into a shop somewhere.  By way of example, MB Klein recently remodeled their B&M store and cut the walk-in space to about 1/3rd of what it used to be, because their online sales continue to grow and outstrip the walk-in.  B&M and that way of thinking appears to be a thing of the past.  The reality is, the times, they are a changin and in a big way.

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Posted by csxns on Monday, November 27, 2017 3:47 PM

marksrailroad
dread the drive there and back

Agree 110% with that.

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Posted by marksrailroad on Monday, November 27, 2017 3:25 PM

I personally have given up on "actual train shops" and now buy everything on-line. My reason for this is because I live 50 miles from the nearest shop and dread the drive there and back... What could be simpler than ordering rolling stock or locos on-line and two or three days later they're in the mail box.

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Posted by Doughless on Monday, November 27, 2017 3:11 PM

Model train stores cannot afford retail space that's designed for high visibility.  The model train hobby is not very mainstream and cannot rely upon somebody stopping in just because they saw the sign or have a passing interest.  Sure, you might lose a few customers not having high visibility, but there will be way, way,  more other days where that high rent will go to waste.

Reportedly, there is a very large and pretty successful shop in Deshler Nebraska.  Ever hear of Deshler NE?  I doubt the rent is that high, and real estate might even be cheap enough to where they own the building....and rent out a chunk of it to somebody else.

Hobbyists are tolerant of driving a while to get to a train shop.  The physical building doesn't need to be conveniently located, IMO.

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Posted by Lone Wolf and Santa Fe on Monday, November 27, 2017 2:43 PM

Howard, The ideas you mentioned for a store all sound pretty good.

I don't think location matters that much however as long as it's not too ghetto. I realize that it’s not a booming business so they can’t afford the highest rents. I think the employees and owners are more important than the location. I have shopped at several different train stores in my life including ones that I have driven an hour or more one way to get to and only a couple of them really made me feel welcome. I think the people skills of the owners make all the difference. I can think of three stores where the owners made you feel completely welcome and acted like they were your best friends. Two of them were in strip malls although one was in a ran down one, and the other store was in an industrial area. It was enjoyable to go to those shops. They didn’t hover or stare you down. They just said hi as you walked in and said if you had any questions just ask. They were always willing to get into a conversation with you about the hobby in general without being a salesman kind of person, they just loved the hobby. Sadly those stores are now closed because the owners retired or passed away.
Other stores the employees watch you like a hawk like they expect you to steal something. One time I was looking for paint pens because sometimes they are better than trying to use a paintbrush. The owner’s daughter (who is in her late 50s) demanded to know what I was going to use them for, practically implying that I was going to use them to draw graffiti with them. I was almost too embarrassed to tell her that I use them to paint the blinkers and taillights on my scale vehicles and to paint the lines on my model railroads streets.

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Posted by Howard Zane on Monday, November 27, 2017 12:03 PM

I had to forgot to mention in opening post............a very good service dept. which can repair items in any scale and a custom dept that can do DCC installations and painting/detailing of brass, plastic, and die-cast. I also use to offer appraising for insurance quotes, divorce, and other forms of family planning. Note: if I was hired to appraise models, I would never offer a bid, but give client a choice.....appraisal or price quote.

HZ

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Posted by msrrkevin on Monday, November 27, 2017 11:37 AM

A few thoughts:

1)  You would need an owner who has no aspirations of getting rich.  I don't think that would happen in this market.

2)  Brick and mortar, and even big box stores, are on the decline, everywhere, and in nearly all categories.  I don't see a hobby shop faring mych better.  

That said, I think the best shot would have to consider location.  There needs to be a base of local modelers.  And there need to be another base of modelers within an hour and a half drive.  Location should be such that if people are making a day trip, there need to be other things to do in the area to make the trip enticing.  

Online presence is a must.  Sure, there are still folks who shy away from the internet - but just look how popular forums like this and facebook groups are.  Those folks like to spend time scrolling around on their phones, and having a good online presence is essential.

Personally - I think the store needs to be extremely welcoming to beginners.  You want those new to the hobby to stop in your store for help or bargains rather than feel for themselves online.  This probably means having some kind of service department, sponsoring clinics, and a discount or bargain table.  My feeling is that people new to the hobby could (at least for awhile) prefer to head to a store rather than feel overwhelmed by ebay and the snide comments on these message boards (how many times does a kid or newbie post something here only to get a "did you run a search" or "that loco is garbage" response)

 

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Posted by Doughless on Monday, November 27, 2017 11:32 AM

The owner needs to do much of the work and have as few employees as possible.  Contributing to the success in measureable ways is important.  I see too many absentee owners in small businesses, where their contributions aren't exactly measurable. 

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Posted by dknelson on Monday, November 27, 2017 11:16 AM

When I go to Milwaukee's Trainfest, one vendor who always seems to have plenty of customers is Scenic Express.  They offer a variety of scenery materials and supplies, and are not afraid to charge for them.

This suggests to me that most hobby shops AND the on-line vendors are not coming anywhere near exhausting the market for scenery materials.  I am not saying that a LHS could make a go of it only with scenery stuff but I do think a larger presence for scenery materials could be a difference maker -- scenery stuff tends not to be scale specific, with some exceptions, it is not subject to the limited run/advance order syndrome, and a lot of inventory can be displayed in a fairly compact area.

I vividly remember the last day in business of one of my favorite hobby shops in the Milwaukee area, a shop run by a bunch of very good modelers and -- to be frank -- idealists. They even called the place "Dreamers."  On that last day when everything was 70% and more off, there were still tons of high level detail parts, something they prided themselves on, and decals, and Floquil paints, and so on.  

The take-away for me was that one way to go broke is to focus on the really serious modelers because unless you have "everything," to them you have "nothing."  

Dave Nelson

 

 

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Posted by RR_Mel on Monday, November 27, 2017 7:13 AM

My almost lifelong dream was after retiring open a Mom & Pop Model Railroad Hobby Shop.  I had a mentor growing up in El Paso Texas, John Henson’s H&H Hobbies, 99% trains.  Back in the early 50s HO was the big thing and John stocked everything needed to build a great layout.
 
John and his wife lived above the shop and were very happy doing their thing.  I was there only employee, well almost an employee.  After I finished my afternoon paper route I cleaned the store and when I finished he let me help work on his store layout.  He paid me with HO goodies for my own layout.
 
Well we retired 10 years ago and things didn’t look very good for my dream retirement.  I knew the fellow pretty well that owned our local model railroad shop and I figured he was on the verge of retirement.  After talking to him and a few of his employees it was very clear my dream wasn’t going to happen.  I also talked to my banker and that finished off my dream.
 
The shop owner was fighting with all of his distributors and Walthers 24/7.  The model railroaders in the area had decreased over the years, probably do to Internet sales and eBay.
 
The hand writing was on the wall!  He closed a couple of years later and sold his RC/Other stock to a local RC only shop and continued selling HOn30 on line for awhile.
 
I did luck out that one of his employees opened a new hobby shop, 90% RC/other stuff.  He’s a great guy and gets train supplies quickly.  The money here isn’t in trains its in RC cars, planes and boats don’t do well here either.
 
 
EDIT:
 
 
We wern't interested in making money but we didn't want it to cost us money to have a Mom & Pop store.  I wanted to promote our hobby and help the model railroading hobby but not lose money doing it.
 
 
 
Mel
 
Modeling the early to mid 1950s SP in HO scale since 1951
  
 
My Model Railroad   
 
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I'm beginning to realize that aging is not for wimps.
 
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Posted by BRAKIE on Sunday, November 26, 2017 11:35 PM

Howard Zane
Our used train department with trade-ins allowed countered the discounters quite well, and brought in many from way out of town.

Absolutely..I picked up a used Walthers SW1 for $18.00 at the Berea (Ohio) show and it was like new. Guessing I would say 75% of my cars and locomotives was bought used.

Larry

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Posted by Howard Zane on Sunday, November 26, 2017 10:54 PM

Comments about train shops surving and still doing business in not so great areas works for folks who know about them and will risk a trip to a lousy area of town to purchase what they are looking for. Any retail business needs walk-in traffic, and a decent location in a mall or strip center is a must if new business is wanted.

My shop was is such a center (1973-1975) and our front windows with built up everythings and working model railroad brought in many if not just to see the displays. Several were hooked, and became regulars. Of course this was before the net, but we still had to deal with discounter/mail order ads in magazines as serious competition. Our used train department with trade-ins allowed countered the discounters quite well, and brought in many from way out of town. It was here that I formulated the Great Scale Model Train Show aka Timonium as used and out-of production trains became king and eventualy took over most of the shop.

Today? I just do not know as so much has changed, but still a great location is paramount. That will never change.

HZ

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Posted by Track fiddler on Sunday, November 26, 2017 10:04 PM

When I first saw this thread I was going to post and be a little bit cocky and say a miracle. I want to be more positive but I still kind of feel that way.

Every time I go to the last two hobby stores in my city, I am brushed aside and not getting my questions answered. This is not okay I don't even want to go to either one of these hobby stores again but they are the only two left.

On a past thread I stated how important it is in the resort business how you relate and talk to people. If you opened a hobby store you would have to make each individual feel special (appreciated) In the resort business you have to talk to customers and make them feel at home and make them wish to come back.

That's the same for a hobby store or any business. Everyone wants to be appreciated. Everyone wants to be Remember by name. Everyone wants to come back if you give them a reason to do that. This is what today's businesses are lacking.

Sad state of affairs in customer relations today

                    Track Fiddler

PS  I just had to add this. The last two times I went to the hobby store in St Paul. I paid too much for two locomotives. I could have paid half the price on the Internet. I bought them there and paid full price because I knew where to go if I have a problem with anything.

 

 

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Posted by ATLANTIC CENTRAL on Sunday, November 26, 2017 9:34 PM

Bayfield Transfer Railway

How do you have a million dollars and a model train shop?

Start with two million dollars.

 

 

Two million is no where near enough.........

Sheldon

    

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Posted by Bayfield Transfer Railway on Sunday, November 26, 2017 9:25 PM

How do you have a million dollars and a model train shop?

Start with two million dollars.

 

Disclaimer:  This post may contain humor, sarcasm, and/or flatulence.

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Posted by Lone Wolf and Santa Fe on Sunday, November 26, 2017 8:38 PM

SeeYou190

 

 
7j43k
I'm missing the scary part. I do live in Oakland, so maybe I'm seeing things differently. I DO see plenty of parking, always a plus.

 

.

Did you get the correct location?

.

They only have 3 parking places. After you park you need to walk through those razor-wired gates down an alley to a little room where you need to be buzzed in.

.

.

Don't take me wrong here. Ready-To-Roll is a great shop. If you are ever on the Southeast Coast of Florida you need to go. The inside of the store is awesome.

.

-Kevin

.

 

Luxury, pure luxury. It doesn’t look scary to me. Of course I'm from San Bernardino so people from Compton are afraid of me. LOL. Yes I see some of the houses have bars on the windows but they have nice cars. I don’t see graffiti, crack heads, homeless meth addicts or gang bangers which is what to expect by my local hobby shop.

Here is the front. That trash pile is someone's home. https://www.google.com/maps/@34.1359546,-117.292898,3a,42.1y,216.33h,86.35t/data=!3m6!1e1!3m4!1sg8pFuw0_FC2uqcYCkwC_LQ!2e0!7i13312!8i6656?hl=en

Here is the alley to get to the parking lot:

https://www.google.com/maps/@34.1354551,-117.2919645,3a,39.7y,272.49h,90.76t/data=!3m6!1e1!3m4!1sn1WdecXJK_BKaBcdE0UeGg!2e0!7i13312!8i6656?hl=en

 

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Posted by Anonymous on Sunday, November 26, 2017 6:25 PM

A successful LHS in my view has whatever I want at the time of my visit in stock, is close by, has ample parking avalaible, ultra-friendly and knowledgeable staff and, most important, rock-bottom prices.

All of that is a sure recipe for making a small fortune out of a rather big one in very short time!

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Posted by richg1998 on Sunday, November 26, 2017 6:22 PM

Here is a LHS about fifteen miles from me. Look at all the products they carry. It is not a train shop. Trains are not primary. A friend of mine is paid to do DCC installs.Doing install is not my interest anymore.

A couple retired guys once in a while tend the model rail road layouts, only for observing. Not for customers to run.

No idea about other hobbies like remote controlled cars and airplanes.

http://www.pvhobbies.com/

A couple freinds fly RC planes but get some stuff there and online.

I have not talked with the owner in sometime so no idea on how much online service he does. He bought the business in the 1990's as I remember stropping in the first time in Northampton, Ma.

Generally someone who has never run a business as no idea the start up requirements for a business. Workers with a knowledge of the many hobbies around are needed. The owner cannot do it all.

There are many hobbies the have nothing to do with trains.Train shops are pretty mucch gone like steam engines.

Rich

If you ever fall over in public, pick yourself up and say “sorry it’s been a while since I inhabited a body.” And just walk away.

  • Member since
    November 2017
  • 92 posts
Posted by Bubbytrains on Sunday, November 26, 2017 6:15 PM

"What would it take to run a successful train store today?"

 

Deep pockets, clairvoyance, and help from a deity.

Bubbytrains

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