Williams Train Question

[Anonymous]

Williams doesn't do a very good job of keeping their web site up to date. For most confirmed fans of Williams products (I'm one of them), that doesn't pose much of a problem because all-new introductions from Williams are kind of few and far between. And, once they are introduced into the product line, they stay around for a good long time, and do not disappear with each new catalog. Furthermore, they provide their customers with regular brochures via snail-mail that pretty much keep folks informed of what's available.

I know this doesn't help the new customer all that much, but it's the way Williams has operated for a good many years. They have a small staff of about three people, and maintaining an up-to-date web site does not seem to be high on their priority list.

Williams is one of the smaller players in the O gauge niche, but that is largely by design. Jerry Williams simply likes to keep things on a measured course, and he's not in the business to knock out any of the major players. He offers an attractive, durable, reliable, and affordable product that's backed by the best warranty in the business, and I imagine that word-of-mouth from satisfied users is his greatest sales and marketing tool.

My guess is that once the dust settles in the increasingly turbulent (and demanding) world of O gauge, Williams will be among the few survivors. That's a good thing!

[AKKevinT]

Does anyone know when the folks at Williams Trains will post up a new catalog on the web? They are still showing their 2004 catalog currently, whats up with that? Thanks folks.