Trains.com

Subscriber & Member Login

Login, or register today to interact in our online community, comment on articles, receive our newsletter, manage your account online and more!

Manufacturers Marketing Questionable?

5904 views
31 replies
1 rating 2 rating 3 rating 4 rating 5 rating
  • Member since
    August 2006
  • From: Kokomo IN
  • 630 posts
Posted by climaxpwr on Sunday, January 30, 2011 1:45 PM

All comes down to what they call Lean Manufacturing.  Produce only enough to cover preorders with a percentage of overproduction.  Which is much much less today than it was years ago.  Todays plastic market is handled much like the brass market.  One must preorder what they want or there is a good chance you wont get it or you will have to camp out on ebay and search online sources to find one at a shop that ordered that version for stock.  I dont see this changing any time soon either.  The markets will remain soft and volitile for years to come.  I know my hobby spending dollers have shrunk to almost nothing in recent years.  I preorder very little, instead I watch for deals online and in the second hand market.   Mike

LHS mechanic and geniune train and antique garden tractor nut case! 

  • Member since
    April 2009
  • 239 posts
Posted by trainsBuddy on Sunday, January 30, 2011 1:20 PM

Tough economy and shrinking (some say) MR business means local HS don't have money to keep extra inventory. Same goes for MR manufacturers, hence the strategy to manufacture enough units just to cover pre-orders, strategy which I really dislike.

"Thanks to the Interstate Highway System, it is now possible to travel from coast to coast without seeing anything." - Charles Kuralt
  • Member since
    July 2010
  • 25 posts
Manufacturers Marketing Questionable?
Posted by johnnyshiloh on Sunday, January 30, 2011 1:07 PM

As I sit here wondering How long before I can Get a replacement locomotive from my local hobby shop. I wonder who came up with the marketing Idea of No inventory is good for business, I recently purchase 2 new Ho models , An Sd70 Ace and an Mp 15ac engine, Both had to be returned due to the fact neither ran out of the Box.Many years in the hobby along with my fellow Modelers at the local hobby shop Are amazed that in this day an age of instant everything I have to wait Months  for a replacement engine due to the fact I missed the pre order date?. the pre-order dates are fine for buying new engines , but what happens when that new engine dosen't work,. the manufacture can not help because his inventory is  O . How can this be good for the hobbyist who has cash on hand , and no place to spend it? kinda wishing for the older days when you could pick up a catalog , place a call and have your item within a week. so much for technology.

Subscriber & Member Login

Login, or register today to interact in our online community, comment on articles, receive our newsletter, manage your account online and more!

Users Online

There are no community member online

Search the Community

ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
Model Railroader Newsletter See all
Sign up for our FREE e-newsletter and get model railroad news in your inbox!