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A very large part of the answer to your question is that EMD can offer the railroads locomotives and locomotive service. GE can offer locomotives, locomotive service, freight cars (through GE capital, one of the largest railcar owners), financing for capital projects (track rebuilding, etc.), purchase and lease back of facilities (to improve cash flow), automation of building controls (heating and air conditioning), insurance, and a host of other services. So by purchasing more than just locomotives from GE the railroads can obtain deep discounts. They can also get better responce because if the customer is unsatisfied with the locomotive, the seller stands to lose much more than just the locomotive business. <br /> <br />
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