Latest Bud Lite commercial, they have our number down!

[sfrailfan]

I drink all kinds of beer, but I drink Bud too and I'm proud of it. I agree I won't be able to live this down either but it's very funny!

[dinwitty]

My whole family cracked up on that one.

Who was the second jerk?

 

that can go a long ways in the joke department. 

[myred02]

In addition to the "Rolling Cooler Cooler Roller" and the "Blue Aluminum Bottle Maker", this has got to be my favorite of the bunch!

Opps, my bad for saying it backwords.  I really couldn't remember which way it was. 

Eh, It doesn't matter. Either way, it's one heck of a marketing campaign!

-Brandon

[zgardner18]

In addition to the "Rolling Cooler Cooler Roller" and the "Blue Aluminum Bottle Maker", this has got to be my favorite of the bunch!

Opps, my bad for saying it backwords.  I really couldn't remember which way it was. 

[myred02]

In addition to the "Rolling Cooler Cooler Roller" and the "Blue Aluminum Bottle Maker", this has got to be my favorite of the bunch!

"What better way to carry 7 ounces of maccaroni than in a 40 pound cooler."

"The only problem we have taking a drink from your bottle is removing our lips from the bottle after we take a drink."  (garbled words) "My lips are stuck!"

Thanks for bringing this back!

-Brandon

 

[JimRCGMO]

Laughing my head off at that one - got to have a sense of humor about our hobby. Now (any) beer - yuck,  but the commercial was hilarious!

Jim in Cape Girardeau

[Mailman56701]

Sorry, but I just had to bring this back.

  Glad you did; great for a laugh, thanks !

  Heard a lot of these Bud radio spots, and most every one is a good laugh.

[Medina1128]

I had a buddy send me this one last year, too. When I frequent one of my favorite chatrooms on AOL, you can play wav files. Whenever I come into the room.. someone ALWAYS plays it. They even renamed it after me, so the non-regulars know who it's directed at. Now, my nickname is "Choo-choo", but I like it.

[zgardner18]

Just the other day I heard "Mr. Cooler Roller Roller Cooler"  Never heard it until that day.  They are great.  You can listen to a lot of them on YouTube.com

[conrail92]

Wow that was funny, never heard it before but glad I did.

[egmurphy]

Zak,

Thanks for bringing the thread back to life.  While I had heard the model train one before, I got another good chuckle out of it tonight.  But hey, I laugh at a lot of stuff.

I went to the site that has a lot of these commercials available as mp3 files.  Man, these are hysterical.  The Mr Discount Airline Pilot Guy (referenced earlier) is a hoot.  So are Mr Way Too Proud of Texas Guy (there are lots of those, so AB isn't exactly afraid of poking fun at groups more numerous than model railroaders), Mr Really Big Golf Club Maker, and Mr Enormous SUV Driver (yup, lots of them too), just to name a few.

The real men of genius are the ones who came up with these ads.  (Yeah, I know, jmho.  Your opinion may vary.)

Thanks

Ed

[Jake1210]

Oh my god!!! That's too rich!

[bcawthon]

It's the most award-winning ad campaign in history and has been running for seven years (the model railroader version first aired in 2004). To date, there are over 100 of the "Real Men of Genius" spots and at least one is bound to apply to just about every man out there.

The concept was created in 1999 by an advertising copywriter named Bob Winter. The guy doing the background vocals is former Survivor lead singer David Bickler and the spots are read by Pete Stacker.

The spots are sufficiently popular that Bud Light offers a 3-CD set including a large number of them.

Most of the spots were a minute long, but the newer ones are 30 seconds because Clear Channel Communications wanted shorter commercials. Only a handful were produced for TV.

[zgardner18]

 You know I've only heard other commercials like this that Bud Lite puts out, with different guys that are made fun of, but they where all on the radio.  I know that some guy did a clip but he was a Coors fan.

[Southwest Chief]

So now that this is back...Was this ever real in the first place?  Did these ads ever run (radio)?  It seems too long for TV, but just about right for the normal full length radio ad.

I never heard it anywhere but through the link provided.  I figured I would have heard it once on the radio during a ball game or something.

I'd like to see a TV version.  You can almost picture the stereotypical train guy and his layout.  Would have been funny, but perhaps too niche a market.

[Teditor]

What really makes me laugh is the tremendous response this ad has created, just goes to show, it reaches out, anyone like a XXXX, that's the beer down heer! (yeah I know, spellings wrong, but it rhymes!)

Teditor 

[tomikawaTT]

Where's that wooden stake when we need it?

Chuck (modeling Central Japan in September, 1964 - NOT drinking Bud)

[zgardner18]

Sorry, but I just had to bring this back.

[Anonymous]

It amazes me how much money AB spends on advertising .....perhaps if they just put it in their products......................................

[Anonymous]

I wonder whose layout that was? Someone fess up!!!!!!!

[Anonymous]

QUOTE: Originally posted by MisterBeasley

OK, now for my part of the bargain.

<merciful SNIP>

, "That was the beer that made Mel Famie walk us."

Beasley,,, that was bad!!

[Anonymous]

Thats good...but I still like the "Mr. 85 SPF sunblock wearer"

[davekelly]

Ah, but if you pick on a small group, or a type of person that no one wants to be, everyone else will giggle and think it is great. Which of course makes it the product very popular. Of course I'm sure that the marketing folks did their homework and realized that even if all model rails got offended and boycotted Bud Light, it wouldn't impact it's sales that much.

While I have not heard all of them I have heard mr. foam finger inventor (a very very small group and besides, this guy is probably laughing all the way to the bank), mr. loud cell phone talker (no one will admit to being on of these), mr. train modeler (again, a small group). I doubt you'll ever hear them do mr. church goer, mr. divorced guy, mr. sports fan etc etc.

In any event, the commercial still cracks me up.

[tomikawaTT]

I'll raise a Heineken to that!

Or maybe a Coors, or a Singha, or a Miller, or a Sapporo, or...

I'm sure you get the idea. If you're trying to sell a product, showing a condescending or contemptuous attitude toward your potential consumer isn't clever. (Dare I say downright stupid?) My Marketing 101 instructor would have torn his hair out.

Chuck

[Benjamin Maggi]

Can someone who downloaded it burn it to a CD for me? I will pay for the cd and postage to mail it to me. I just don't know how to download it to my computer myself?

[Anonymous]

I love beer, though not Bud, but that's a great commercial.

[TrainFreak409]

Although slightly offended by the commercial...That was just too funny to not listen to twice.[:D] And I just couldn't resist downloading it...[:p]

So...Now I'm going to have to make a CD of songs and commercials so that I can play a "radio station" while model railroading...[^] Just need speakers...And a layout.

[MisterBeasley]

OK, now for my part of the bargain.

Way back when the Braves used to play in Milwaukee, not Atlanta, they had a big starting pitcher named Melvin Famie. (Milwaukee is the home of Walthers, just to keep trains in here.) Starting pitchers then, as now, were still required to be at the games even when they were not scheduled to pitch, so Mel would show up, suit up and go out to the bullpen with a six-pack, knowing he had the day off. This was known around the whole league, so even when they were on the road everyone knew what to expect.

One long, hot summer day the Braves got themselves into one of those marathon road games, where both managers were constantly juggling lineups and putting in pinch-hitters in an effort to gain that little edge. Finally, the Braves managed to score a run in the top of the 18th inning, and they just had to hold on and get 3 more outs. Unfortunately, there was only one pitcher left, our friend Mr. Famie. Mel had pitched the night before, so he was tired to begin with, and after 17 1/2 innings he was down to his last can of beer. Still, when the call came, he tucked the half-finished 12-ouncer in his back pocket and walked to the mound.

His performance, the official scoresheet tells us, was less than spectacular. He had trouble finding the plate. (It's not in the official record, but fans remember that he had trouble even finding the pitchers' mound that day.) Anyway, he threw so many bad pitches that he loaded the bases, and eventually walked in both the tying and winning runs.

As the teams left for the locker room, one of the opposing players asked another, "Hey, what was that in Mel's back pocket?" His teammate replied, "That was the beer that made Mel Famie walk us."

[davekelly]

Mister Beasely,

Well, here's a viola joke that I heard. Please - I don't mean to offend anyone, but here goes. This is the condensed version.

A person is the last chair viola player in a small town orchestra. He finds a genie that will grant him 4 wishes. Wish number 1: I wish I was the first chair viola player in the Smalltown Orchestra. Poof he is the 1st chair viola player. Wish number 2. Way cool, now I wish I was the 1st chair viola player in the Midsizetown Orchestra. Poof he is the 1st chair viola player in that orchestra. Wish number 3. I wish I was the 1st chair viola player in the NY Phil. Poof he is the 1st chair viola player in that orchestra. Wish number 4. This is great! Now I wish I was an even better musician than the 1st chair viola player in the NY Phil! Poof - he's the last chair violin player in the Smalltown Orchestra. Or something like that.

I'll have to get more from the wife.

Try this:

http://www.mit.edu/~jcb/jokes/viola.html