CB&Q Slogans

[BEAUSABRE]

Just finished reading my brand new issue and a great job, as alwaya!I would like to comment on an item. On page 44 is a shot of a pair of CB&Q SD7s. One, running short hood forward has the slogan "Way of the Zephyrs" on its hood. Coupled to it is a sister, running long hood forward that had the slogan "Everywhere West" on its hood. Did this mean that the CB&Q painted different slogans on each side of its locomotives? Did anyone else do this - on locomotives or rolling stock? (I know about CN's "Canadian/Canadien" practice in a bi-lingual country)

[BaltACD]

When I was working Shattuc, IL in 1967 I took some pictures of a Northbound CB&Q train (not very good pictures).  Train was being hauled by 4 Geeps, the lead two were painted in the Chinese Red scheme and had Burlington in about four or five foot tall letters across the long hood.  The third unit was in the dark blue livery and appears to have 'Everywhere West'  along the long hood on what would be the Engineers side of the locomotive, if the normal alignment for CB&Q geeps is to operate short end forward.  As I too the picture from the tower, the angle of the approaching train is very narrow.

[mvlandsw]

CB&Q did use the different slogans on opposite sides of their locomotives and boxcars, and maybe other equipment.

Santa Fe had the Ship and Travel slogan on one side of their boxcars and a passenger train name on the other.

UP used "The Road of the Streamliners" and "Serves All the West" on opposite sides of their equipment.

[BEAUSABRE]

Thank you!