Edit post

Edit your reply below.

Post Body
Enter your post below.
[quote user="jeffhergert"]One article in the Des Moines Register mentioned one reason Smithfield was purchased was because of it's brand, but for the Chinese market place.  It seems that some of the domestic Chinese companies have a less than stellar record on quality and an American brand is thought to sell better over there.  [/quote] That is exactly the point I have been making.  Except, I also believe that there will be a counter effect of using the purchase of Smithfield to boost Shuanghui.  I think it amounts to a balancing of brand capital.  One goes up and the other goes down.  The Chinese market will welcome the Smithfield reputation, and the U.S. market will worry about the Shuanghui reputation.    It would be entirely different if China simply bought the pork from Smithfield.
Tags (Optional)
Tags are keywords that get attached to your post. They are used to categorize your submission and make it easier to search for. To add tags to your post type a tag into the box below and click the "Add Tag" button.
Add Tag