Opened my email this morning and read Athearn's flyer about their new line of F7s coming out. At the bottom of the ad they talk about the F7s being "Ready-To-Rolltm." My question is what does RTR stand for - Ready-To-Run or Ready-To-Roll? And, what is Athearn's rationale in registering Ready-To-Roll as a trademark? Is there some legal precedence here?
the goat
Ready-To-Run or Ready-To-Roll is a marketing ploy use by all manufacturers so one may use Ready-To-Run while another may use Ready-To-Roll. In the end both terms means the same.
Savvy?
Larry
Conductor.
Summerset Ry.
"Stay Alert, Don't get hurt Safety First!"
When I first started in the '60s RTR meant ready to run and was considered a generic phrase used to indicated that a model was ready to place on the track straight out of the box. Atheran at some point while I was away form the hobby coined (and trademarked) the phrase Ready To Roll. The two phrases can be interpreted interchangeably. Take it out of the box, put it on the track, and use it.
Tom
Life is simple - eat, drink, play with trains!
Go Big Red!
PA&ERR "If you think you are doing something stupid, you're probably right!"
Ready-to-replace
Ready-to-reject
Rolling-trash-receptacle
Reminds me of the fun we used to have with the acronym MRE (Meals Ready to Eat), such as Meals Rejected by Everyone, Meals Ready to Egest, etc...
Modeling the Rio Grande Southern First District circa 1938-1946 in HOn3.
Trademarking means only Athearn can use the phrase "Ready to Roll". Everyone else has to use "Ready to Run" or something else like "Ready to Rumble". Presumably, Athearn will promote this phrase and imply that it is somehow better than "Ready to Run" - like we're gonna be fooled.
Enjoy
Paul
Dave Vollmer wrote: Ready-to-replaceReady-to-rejectRolling-trash-receptacleReminds me of the fun we used to have with the acronym MRE (Meals Ready to Eat), such as Meals Rejected by Everyone, Meals Ready to Egest, etc...
Hoaw about ready to refit, ready to repair
Back in the '60's, when RTR began to appear in advertising copy, Linn Westcott defined it as, "Ready to Rework." I've taken it to mean that ever since
Chuck (modeling Central Japan in September, 1964)
Obviously Dave has not had the joy of eating C-Rations, especialy the alleged ham entree. The MRE's are gormet cooking by comparison.
Tilden
gn goat wrote: ....... "Ready-To-Rolltm." .........in registering Ready-To-Roll as a trademark?
....... "Ready-To-Rolltm." .........in registering Ready-To-Roll as a trademark?
Slightly off topic, but the little tm does NOT mean a registered trademark. It means a trademark that the entity (company, person, organization, etc) has publically declared as thier trademark. If it was registered is would have a ® instead of the TM after trademark. At some point in the future, the company may attempt to register a non-registered trademark, but that costs money. Declaring a trademark does not. A potential downside is that someone may challenge it, and be able to prove prior ownership.
Tilden wrote: Obviously Dave has not had the joy of eating C-Rations, especialy the alleged ham entree. The MRE's are gormet cooking by comparison.Tilden
Well how about those green tinted eggs? I think nobody ate those.
Of course mixing the pound cake and fruit cocktail juice together was a treat.
BRAKIE wrote: Tilden wrote: Obviously Dave has not had the joy of eating C-Rations, especialy the alleged ham entree. The MRE's are gormet cooking by comparison.TildenWell how about those green tinted eggs? I think nobody ate those.Of course mixing the pound cake and fruit cocktail juice together was a treat.
Although I realize this is getting a little OT, I will admit the new MREs are actually pretty good compared to the older rats (even the older MREs). Sometimes when I am at the commissary I will pick up one of the newer entrees I haven't had yet. They are great for camping too, although they are a little pricey. I myself never had the chance to "enjoy" K or C rats, but from what I have heard, I am glad I "missed out".
IRONROOSTER wrote: Trademarking means only Athearn can use the phrase "Ready to Roll". Everyone else has to use "Ready to Run" or something else like "Ready to Rumble". Presumably, Athearn will promote this phrase and imply that it is somehow better than "Ready to Run" - like we're gonna be fooled.EnjoyPaul
This follows real RR practice... when Timken (IIRC) and others brought out Roller Bearing Journals/AxleBoxes {in the 40s?} they started to call the earlier - very effective for 100 years or so - "plain"/ non-roller bearing axleboxes "Friction Boxes" suggesting that they were defective/not as good // 'our new roller bearing boxes are better'.
Nahh... MREs and A-rats. I'm Air Force, remember?
Yep, Ready to Roll, but.........
How about "READY - TO - ROCK"
As in Rock and Roll, or The Rock, as in Rock Island RR.
Ryan BoudreauxThe Piedmont Division Modeling The Southern Railway, Norfolk & Western & Norfolk Southern in HO during the merger eraCajun Chef Ryan
READY
TO
REBUILD
MAKE
INTO
ROLL
Dr. Frankendiesel aka Scott Running BearSpace Mouse for president!15 year veteran fire fighterCollector of Apple //e'sRunning Bear EnterprisesHistory Channel Club life member.beatus homo qui invenit sapientiam
Nelson
Ex-Southern 385 Being Hoisted
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