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[quote]QUOTE: Originally posted by deschane What has changed from the days when Sanat Fe paid Lionel to use their hearld and paint schemes? [/quote] What has changed is that UP (And others) no longer run passenger trains. When ATSF promoted themselves with model trains in the 50's, consumers could remember that and take ATSF trains when they travelled. That is no longer the case. Nowadays, the only use that having UP logos running around your basement serves is if you're an on-line shipper and you might use their services. If that's the case, you already know of UP as an option and you either use them or you don't. Having their logo in basements around the country serves no useful purpose. It is not "advertising," as some people here have suggested. UP's business wil be the same whether model railroaders buy products with their logos or not.
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