A little over a year ago I rode the Missouri River Runner from Kansas City to St. Louis, all fares were $25. I just recently checked again and morning fares are now $65 while mid-day fares have only had a slight increase ($28). Why the change?
http://tickets.amtrak.com/itd/amtrak
Amtrak works with a demand marketing plan. If you paln your trip in advance, you'll get a better price than if you wait...the closer to departure, the fuller the train, the higher demand for seats, the higher the price.
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Can you say market based pricing, AKA charging what the market will bear? Airlines have been doing it for decades, as does any business that can figure out how to do it.
PNWRMNM Can you say market based pricing, AKA charging what the market will bear? Airlines have been doing it for decades, as does any business that can figure out how to do it.
Yes...that is what it is called...
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