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GE Commercials

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GE Commercials
Posted by Anonymous on Tuesday, June 7, 2005 8:40 PM
Im sure this has been discussed plenty of times already, but in case not, have you all noticed all the GE commericals lately that praise their new eco friendly locomotive? Noticed the commercial quite a bit on CNN and a few other channels.[:D] The locomotive is in blue and white colors.

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Posted by Anonymous on Wednesday, June 8, 2005 1:25 AM
I think it's a very clever commercial as well. I bet it cost a mint to make!
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Posted by adrianspeeder on Wednesday, June 8, 2005 6:44 AM
Repost...

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Posted by Sterling1 on Thursday, June 9, 2005 9:11 PM
I think I just saw it on either the History Channel or Discovery Channel or TLC I don't remember which . . .

Real cool though I wondered when they would come up with that one after all their other ones . . .

Matt
"There is nothing in life that compares with running a locomotive at 80-plus mph with the windows open, the traction motors screaming, the air horns fighting the rush of incoming air to make any sound at all, automobiles on adjacent highways trying and failing to catch up with you, and the unmistakable presence of raw power. You ride with fear in the pit of your stomach knowing you do not really have control of this beast." - D.C. Battle [Trains 10/2002 issue, p74.]
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Posted by Anonymous on Friday, June 10, 2005 1:51 AM
History Channel. Loved it. I have to wonder who their target audience is... because I don't think GE just throws ads like that out there just for public relations. (If they do, I believe we ought to encourage this sort of irresponsible behavior, and to perdition with the stockholders!)

Erik
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Posted by Mookie on Friday, June 10, 2005 6:15 AM
They have the GE locomotive running but also have another one touting the other GE products. Don't forget, even shippers watch tv.

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Posted by cherokee woman on Friday, June 10, 2005 6:19 AM
Going to have to pay attention to the commercials on The History Channel!
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Posted by Anonymous on Friday, June 10, 2005 7:42 AM
I believe those are known as brand awareness commercials and there have been a series of them over the years. Besides the diesels, they're also running one for eco-friendly jet engines and not long ago they had one for industrial water treatment equipment.

Another commercial I noticed recently is the Coors Light Arctic Express which has an animated steam-loco pulling a streamlined train in the snow. It looks a little like a chrome plated N&W J, but it's really hard to see the wheel arrangement.

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Posted by Anonymous on Friday, June 10, 2005 9:28 AM
Loved them. Clever and well done like many of their other commercials. GE is definatly at the top of their game. And their new products are second to none by far the most quiet, best responding and most comfortable locomotive ive ever worked on.
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Posted by Glen Ellyn on Friday, June 10, 2005 12:29 PM
The commercial is very well though out.
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Posted by Anonymous on Friday, June 10, 2005 2:50 PM
I wonder when there'e going to start outsources the contruction of those babies to overseas markets. You know, like when you flip over one of those panels & it says,"made in China." Easter
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Posted by CSXrules4eva on Friday, June 10, 2005 3:16 PM
Darn it!! I haven't seen the new commercial for GE's GEVOs yet. I guess I have to keep a sharp look out for that one!!! I have seen a show on the Discovery channel on the GEVOs and SD70ACes that was a while back.
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Posted by Sterling1 on Friday, June 10, 2005 3:18 PM
Seriously I think that GE has some clss when they do their commercials . . . at least they acknowledge the past and blend it with the future . . . the one with the jet engine and the locomotive tickled me quite a bit . . .

Matt
"There is nothing in life that compares with running a locomotive at 80-plus mph with the windows open, the traction motors screaming, the air horns fighting the rush of incoming air to make any sound at all, automobiles on adjacent highways trying and failing to catch up with you, and the unmistakable presence of raw power. You ride with fear in the pit of your stomach knowing you do not really have control of this beast." - D.C. Battle [Trains 10/2002 issue, p74.]
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Posted by Anonymous on Sunday, June 12, 2005 9:35 PM
I like the commercials also. I like the GE Clean coal coal mining one to
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Posted by edblysard on Sunday, June 12, 2005 9:55 PM
I guess you guys haven’t seen the one where the elephant does the Gene Kelly routine to Singing in the Rain tune...GE touts their eco friendly concepts...

At least the elephant has fun!

Ed

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Posted by jeaton on Sunday, June 12, 2005 11:20 PM
My wfe thinks the elephant is the best. It's cool.

Jay

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Posted by jockellis on Monday, June 13, 2005 9:54 AM
G'day, Y'all,
I work for GE and like all the commercials except the one of all the smoke at the Golden Spike ceremony since I'm a steam fan. I think the person who pointed out that this is brand awareness advertising got it right. And don't worry about GE share holders. Most are employees and GE can definitely afford to spend a few bucks since it is the biggest company in the world.
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Posted by emmar on Monday, June 13, 2005 1:04 PM
I guess I will have to start getting cable so I can see those commercials. However for those others of you out there who don't have cable GE had a nice advertisement in a recent issue of Trains magazine with a foldout and some great pictures of their new environmentally friendly locomotives. Sorry I can't remember what issue it was in but I know it was not to long ago.
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Posted by Anonymous on Monday, June 13, 2005 3:13 PM
I sure wi***he camera would linger a couple of seconds longer on the GEVO loco in the commercial. Otherwise it's a well done commercial. And while we're on the topic of GE commercials, has anyone seen the one depicting the first flight of the Wright Brothers' plane? The camera pulls back to reveal a GE jet engine on top of the plane! At the commercial's end, it shows the same plane crusing above the clouds with a sunset in the background.

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