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[quote]QUOTE: Originally posted by M.W. Hemphill Talbanese: You're describing a business decision made by the purveyor of a product, not a law of business. Presumably each business owner or manager is intelligent enough to choose the proper balance between product and price to achieve the optimum profit. The market judges the results, and presumably the business owner or manager is smart enough to see when the market is giving him the signal that product/price ratio is out of whack. If you'd like to know specifically why Trains doesn't follow the same practice as your firm, perhaps it's because they have a different product and a different market, and different costs. Note the difference between first-class and second-class in the subscription price of a magazine, and consider what the profit margin would be if some or all of the magazines were mailed at first-class rates at second-class subscription prices. Beyond that, you'd have to ask them. I don't work there. [/quote] Mark, I think you missed my point. Its not about price (different argument), its about working smarter and not blaming the USPS for inconstant delivery. Its your product (Kalmbach Publishing). My point was, regardless of the cost to mail the product there are ways to help produce a constant delivery of the product to YOUR (Kalmbach) customers!
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