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Breaking News- Lionel returns to HO
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I don't think thats the case at all but if LIONEL, the premier O Scale company in this country, persists in this insanity we may all see a funeral of sorts. The final demise of LIONEL could occur because, unlike the early 70's when competition was stiff enough from Athern and Atlas, todays competition is 50 times stiffer and as I said in an earlier posting on this forum, there isn't any room in the HO market for a $700.00 diecast locomotive. Lets face it, how many people model RR's that operated these huge steamers, not many I would say, and with so many others on the market that are significantly lower in cost and just as nice, well it just doesn't take a rocket scienctist to figure out that LIONEL has bitten off a whole lot more than it can chew. Better to stay in O Scale and survive, than be considered an HO upstart trying to claw out a piece of a market dominated by the likes of ATLAS, ATHERN, PROTO, and KATO, just mention a few, who aren't going to give so much as an inch, and probably would like nothing better than to bury LIONEL for even having the audacity to enter the HO market to begin with.[V][V][V][V][V]
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