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Integrity of Model Railroader Product Reviews
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There was an earlier thread (within past ~6 mos.) where this issue came up, many of the same 'theories' were voiced, and one of the MR editors (Terry Thompson I think) came on and categorically denied that advertisers had any influence over product reviews. <br /> <br />I'll search for that thread, and post the link if I find it. <br /> <br />---edit--- <br /> <br />OK guys I found the link, here it is: <br />http://www.trains.com/community/forum/topic.asp?TOPIC_ID=25748 <br /> <br />** Better yet - here is the Entire Quote: <br />[quote]QUOTE: <i>Originally posted by MReditor</i> <br /><br />Dear guys, <br /> <br />Thanks to all of you who have made constructive comments, even critical ones. We do appreciate them, and the thought that goes into them. <br /> <br />However, I have to throw the flag on some of the comments made about our reviews. We do not slant our reviews to please our advertisers. (If you don't believe me, read my review of the Lionel veranda turbine, or my upcoming review of the Trix NYC caboose.) We never have. We have lived by Al Kalmbach's model of "courageous editing" for 72 years, and we're not about to change that now. I keep that memo on my bulletin board, right next to my computer. (And yes, we get complaints from manufacturers who think we're too tough.) <br />Not only that, but what some of those who posted are suggesting isn't even possible, and it sure wouldn't be smart business. We don't even know who our advertisers for a given issue will be until long after the content is selected and written, so we can't play that game. And the "explanation of magazine economics" printed below is just plain wrong where MR is concerned. Well over half of our revenue comes from our readers. It would make no sense to jeopardize our main revenue stream for the sake of one ad, or ten for that matter. <br /> <br />Well, enough about that. Again, thanks to those of you who offered constructive thoughts. <br /> <br />Terry <br />[/quote] <br /> <br />
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